Video scribing, what is it?

Video scribing is a way of telling a story through drawings in an animation, essentially a technique for recording the live drawing process .

Not only does video scribing work with drawings, but with sound and videography, keeping vieweres engaged. It is one of the most effective marketing tecniques used. It combines illustration tecniques from an artist along with stop motion photography, audiio engineering, video editing and animation procedures.

Whiteboard Animation

Furthermore, whiteboard animation is one of the most popular formats to use for video scribing. This technique can be done by using stop motion with programmes such as Dragonfame. DragonFrame can be more time consuming, so there are other programmes such as VideoScribe, which is more simple.

VideoScribe was first launched in 2012 by a UK company, Sparkol. It is now being used in over one hundred countries worldwide!

Advantages

Video scribing has many advantages, with its appealing way to givie information creatively and is used regulary in the marketing industry, as well as E-Learning,  training videos and as explainer videos.

As our world is becoming more digital, videoscribing is a fantastic way to get your message across anywhere. It can be on social media pages, websites, blogs etc. Images can be very powerfuls and more effective than words themselves.

Take a look at an exmaple of a whiteboard animation below to help you understand how video scribing works!