Being Unique in Your Illustrations

Whiteboard animations are an engaging and fun type of marketing and e-learning. The illustrations, along with a great script, help to capture the audience’s attention straight away. But a lot of the time people use the same image ideas over and over again. Meaning the...

Using Colour In Your Video

I am going to start this post by saying that 8% of men and 5% of women are colour blind. So, if these guys are your target audience, there is no point in using colour in your video. However, that leaves a very large number of people who see and enjoy colour daily. A...

Should I Caption My Video?

If you have great hearing, it’s easy to forget that there are in fact more than 11 million people in the UK alone that are deaf or suffer from some form of hearing loss. There are 48 million hard of hearing people in America – roughly 1 in 6 of the...