Explainer Videos That Make an
Impact.
Complex ideas made simple.
A UK explainer video company helping businesses explain complex ideas, train teams and engage customers.
Trusted by businesses, healthcare organisations and global brands to simplify the complicated through creative storytelling and hand-crafted animation.
✔ Trusted by NHS, global brands and government
✔ 100% bespoke illustration
✔ Scripts, storyboard, voiceover and animation included
TRUSTED BY ORGANISATIONS ACROSS THE UK AND BEYOND
Explainer Videos That Solve Real Business Problems
Whether you’re training employees, launching a product, introducing a new process or communicating an important change, we create bespoke explainer videos that make complex information simple, engaging and memorable.
Every animation is designed from scratch to reflect your brand and help your audience understand, remember and take action.
Corporate & Compliance
We make important policies and compliance messages clearer, more engaging and easier to follow.
Finance
We break down complex financial concepts into simple, visual stories that are easier to grasp and remember.
Marketing
We help bring ideas, products and services to life with animation that captures attention and drives engagement.
Healthcare & Medical
We simplify complex medical information into visual explanations that are easier for teams, patients and stakeholders to understand.
Training & Elearning
We turn dense training content into clear, engaging animation that improves understanding and retention.
Internal communications
We bring internal messages, updates and change initiatives to life in a way people are more likely to engage with and remember.
Explainer Videos Built Around Your Message
Every message is different, so every animation we create is too.
We take the time to understand what you need to communicate, who you need to reach and what you want them to take away. From there, we develop a visual approach that makes your message clear, engaging and easy to remember.
Whether you’re explaining a complex process, introducing change, training your team or helping customers understand a product or service, we’ll create an animation designed around your objectives.
A Style That Fits Your Story
We don’t believe in forcing every project into the same visual style.
Our roots are in bespoke whiteboard animation, but our work can combine hand-drawn illustration, characters, motion graphics, icons, typography and on-screen movement to create the right look and feel for your audience.
Everything is created specifically for your project, giving you an animation that feels like your organisation rather than an off-the-shelf template.
See Our Work in Action
Discover how we’ve helped organisations simplify complex information through bespoke animation.
FEATURED CASE STUDY
Helping the NHS Explain Long COVID
We created a series of animations to help patients understand symptoms, recovery and the support available to them.
Why Organisations Choose Doodle Video
100% Bespoke
Every illustration is created from scratch to match your brand.
Professional Voiceovers
Experienced voice artists with UK and international accents.
Full Service
From script to screen – we handle everything in-house.
Fast Turnaround
Typically 15 working days from script approval.
Friendly UK Team
A dedicated project manager from start to finish.
Proven Results
Videos that engage, influence and drive real results.
Planning an Explainer Video?
Tell us a little about your project and we’ll come back to you with an idea of cost, timescale and the best approach.
Explainer Videos for Every Industry
Every organisation has something different to explain. We create bespoke explainer videos that make complex information easier to understand, whether you’re communicating with customers, employees, patients or stakeholders.
Our team has created animations for organisations across healthcare, financial services, SaaS and technology, education, the public sector and charities, as well as videos for training, onboarding and internal communications.
Whatever the subject, we take the time to understand your audience and message before creating an explainer video that feels right for your organisation.
Years' experience
Videos created
Working day typical turnaround
%
Bespoke animation
How We Bring Your Ideas to Life with Explainer Videos
As an experienced UK explainer video company, we know how to turn complex information into clear, engaging content that connects with your audience. From healthcare providers and police forces to charities, software companies and corporate teams, we’ve helped organisations across the UK communicate more effectively through bespoke animated explainer videos.
Creating a great explainer video also takes the right team. You need a production partner you can rely on to understand your message, manage the process and deliver a high-quality video on time and on budget.
If you’re not already sure that’s us, then take a look at what our clients think. It’s fair to say they love what we do:
Doodle Video have provided services to my organisation for around three years now. As well as delivering top quality animations, Doodle Video have always been highly organised, proactive and responsive to exactly what we need (even if we don’t always know what we need!). Their project management skills and ‘can do’ approach have made it a pleasure to work with them, and I would not hesitate to recommend to other organisations.
It has been a real pleasure working with the team from Doodle Video- I thought I was getting a video when instead I received a deep-dive marketing introspective which helped to identify my key message points to make my video hit home with the viewer. This together with the amazing creative staff resulted in a video I am quite pleased with! Would I work with them again? Absolutely- in the blink of an eye!
Integra Group Real Estate, Tucson, Arizona. USA
I want to congratulate the Doodle Video team for providing very fast, efficient, and professional service and for understanding our needs as a B2B client quickly and easily.
Doodle Video interpreted the specific environment of our particular industry segment very quickly as well as our customer profiles and were able to translate that into stunning visuals at a speed that frankly surprised and delighted us.
I have worked with the Doodle Video Team twice now and both experiences were great. The first was to produce a fun, Xmas video and the project ran perfectly to time and gave us a great, fun company video. This time we upped the ante, as we asked them to create a promotional video for a new product launch, so commercially a lot more important than the Xmas video. After just 1 tcon and a few emails they ‘got’ what we wanted and created a masterpiece. We are all delighted at Excel!! I can’t recommend Doodle Video highly enough.
The best internal comms video I have seen in a very long time, from any organisation I have worked for. I am not someone who retains a lot of information easily but this video delivers the messages in a clear, simple and memorable way.
The team at Doodle Video made a daunting task very simple by offering creative advice and support throughout. The team delivered each milestone to tight deadlines and we received fantastic feedback on the final product. Thank you for your help!
The BG Group
Doodle Video are fantastic to work with. Super responsive and dedicated, they take great pride in the quality of their work and make every effort to accommodate our requests, both pre- and post-production. They’re transparent when challenges arise and always work with us to find a solution. I would highly recommend them to anyone!
I’m really impressed with the Doodle Video team. They’re a pleasure to work with, have simple processes in place and produce good quality work, quickly – and at a good price. Whenever we have the need for another video of this type, they’ll be the first people I call.
I worked with Doodle Video to produce a series of informational videos on cybersecurity. Their responsiveness, flexibility and quality of output are exceptional and I cannot recommend Doodle highly enough.
FEATURED CASE STUDY
Making E-Scooter Safety Simple
Derbyshire Police and Crime Commissioner needed an engaging way to communicate the rules and risks of e-scooter use.
We turned the key information into a clear, memorable animation that became the most-viewed video on their YouTube channel.
Frequently Asked Questions
Looking for more information about creating an explainer video? Find answers to our most frequently asked questions below, or contact our expert team for friendly advice about your project.
What is an explainer video?
An explainer video is a short, engaging video designed to make a product, service, process or complex idea easier to understand. At Doodle Video, we create bespoke explainer videos using illustration, animation, voiceover and visual storytelling to turn complicated information into clear, memorable messages.
What are explainer videos used for?
Explainer videos can be used for everything from employee training and internal communications to compliance, healthcare, financial services, product launches and marketing. They’re particularly effective when you need to communicate a lot of information in a way that’s simple, visual and easy to remember.
How much does an explainer video cost in the UK?
The cost of an explainer video depends on its length, animation style and level of production required. At Doodle Video, our bespoke animation packages start from £850 per finished minute, based on approximately 150 words of final script.
[View our explainer video pricing →]
How long does it take to create an explainer video?
Most Doodle Video projects take around 15 working days to complete from final script approval. We’ll guide you through each stage, including storyboard, illustration, voiceover and animation, with clear opportunities to review the work along the way.
Do you create bespoke explainer videos?
Yes. Every Doodle Video animation is created specifically for your project. We don’t use pre-made templates or generic stock characters. Our illustrators create bespoke visuals around your brand, audience and message, giving your finished video its own distinctive look and feel.
What animation styles do you offer?
Our roots are in hand-drawn and whiteboard animation, but we’re not limited to one visual style. We can combine bespoke illustration, characters, icons, typography, motion graphics and on-screen movement to create an approach that suits your message, brand and audience.
What is whiteboard animation?
Whiteboard animation is a style of explainer video where illustrations appear to be drawn on screen as the story unfolds. Combining hand-drawn visuals with narration makes it particularly effective for explaining complex topics, processes and ideas in a simple and engaging way.
How We Create Bespoke Explainer Videos That Deliver Results
From your initial idea through to the finished animation, our process is designed to keep everything simple, collaborative and stress free.
We begin by understanding your objectives, audience and key message before developing a tailored script and storyboard that form the foundation of your video.
Once approved, our illustrators create fully bespoke artwork, followed by professional voiceover, animation production, editing and final delivery.
You’ll be involved at every key stage, ensuring the finished explainer video reflects your message, audience and brand.
Step 1 - Ideas Time!
We start by understanding what you need to communicate, who your audience is and what you want them to take away.
Step 2 - The Script
We shape your key messages into a clear, engaging script designed around your audience and objectives.
Step 3 – Storyboard
Our illustrators turn the approved script into a visual storyboard, giving you the opportunity to review the creative direction.
Step 4 – Voiceover
Once the storyboard is approved, your chosen professional voice artist records the final script.
Step 5 – Final images
Our illustrators transform the approved storyboard into bespoke finished artwork, created specifically for your video.
Step 6 – Video Production
Finally, we bring everything together with animation, voiceover, music and editing to create your finished explainer video.
Have Something Complex to Explain?
Tell us what you’re trying to communicate and we’ll help you find a clear, engaging way to bring it to life.